Starting a brokerage firm can be a smart move for anyone looking to earn an immense amount of profits. However, as the profitability factor is extremely high in brokerage, so is the risk if you don’t begin with a solid plan. Thus, it requires a lot of research, industry knowledge, strategic planning, strict regulatory compliance, sorting and utilizing modern technologies, and much more. Apart from all the most crucial steps, which include building robust trading software, which in itself is a big endeavor that demands a lot of time, effort, and financial as well as technical resources. This is where white-label trading software comes to the rescue.
Cutting the effort, time, and resources required, these trading solutions speed up market entry and efficiently set the stage for early success. But how? Let’s understand the benefits of white-label trading software for brokers in more detail.
A white-label trading platform is a computer program developed and designed by software development companies and offered as a ready-to-use solution.
Any prop firm, business, exchange, or brokerage can use a pre-developed platform directly under their brand name without needing to build the platform from scratch. They can just use the already built trading infrastructure to customize it as per the services and requirements, and launch it for their businesses.
Here are the common features of a white label trading platform:
Brokerages opting for white-label service for their trading operations benefit from the platform in the following ways:
Cost-Effectiveness
Brokers don’t have to invest in technologies and an in-house team of experts to carry out trading platform development. White-label solution providers have all the resources, including tools as well as technologies, along with a development team to carry out the design, development, testing, and integration of the platform. Once you purchase the WL trading solution, they can provide a ready-to-launch solution by making the required specifications, customizations, and integrations to the existing infrastructure. Hence, saving the finances from this area, brokers can invest in marketing, advertising, or other areas of their businesses.
Multiple Customizations
The unique ability of a white-label trading platform is to function just like a platform developed from scratch for the brokerage. It is because the multiple customization options of the platforms allow brokerages to decide everything: layout theme, color scheme, trading tools, trading assets, etc. Through the platform’s look at interior functionalities, brokerages can custom build a trading environment that represents their brand.
Quick Market Entry
White-label platforms not only reduce costs but also significantly shorten the time required for platform development. Building a trading platform from scratch typically takes over a year, which can delay market entry and give competitors an advantage. This extended timeline can halt revenue generation for an extended period. If a brokerage wants to speed up the development process, it might need to invest additional resources and workforce, which can further increase expenses.
In contrast, a ready-made solution can be customized with the desired functionalities in just a few weeks and launched in no time. Additionally, the white-label provider manages platform integration and the launch process.
Lesser Risk With Better Support
As trading platforms handle a lot of financial as well as personal details of traders as well as investors, they are prone to security challenges. Also, being a technical solution, it can require technical fixes from time to time. In order to assist the broker businesses with this, the platform development company also provides platform maintenance and support services. Moreover, their dedicated support is operational 24/7 to provide technical troubleshooting, helping to minimize downtime and ensure that the platform remains safe and secure.
Scalability & Flexibility
A well-engineered white-label platform not only provides a comprehensive trading framework but also effectively manages operations as the business expands. This pre-built system is created with modern technologies, allowing it to function continuously, even during periods of high demand.
As the brokerage’s client base grows over time, the transaction volume increases as well. The servers are equipped to handle larger databases and efficiently manage higher transaction throughput. Additionally, if the brokerage wants to enter new markets or add new asset classes, it can scale up easily without any hassle.
Regulatory compliance
Most brokers find it extremely difficult to follow the complex financial jurisdictions and the multiple regulators when offering trading services. The sheer volume of international regulations can be overwhelming, and each regulation is often intricate and difficult to understand. Ensuring compliance across the entire trading system and operations can also be time-consuming and labor-intensive. However, WL Solutions alleviates this burden by managing compliance efficiently. With features such as reporting, Know Your Customer (KYC) processes, Anti-Money Laundering (AML) protocols, and risk management tools, we simplify adherence to both international and local regulations.
The white-label technology behind a white-label trading platform offers multiple benefits for brokerages, whether they are starting out or wish to switch to a robust trading infrastructure. However, the most important thing is to choose the right white-label trading solution provider, like Shark Technologies.
You can trust our white-label trading software, Shark Traders, especially designed for the needs of brokers. Our seasoned developers and industry experts have built this WL solution with the most advanced functionalities and customization options to help you enhance your business. Get in touch to know more.
Also Read : The Impact of AI on Trading Software for Brokers